The Children’s Eye Foundation launched The Curious Eye, the world’s first interactive storybook to help diagnose Color Vision Deficiency (color blindness) in children. The unique book meets a significant unmet societal need, as neither schools nor most physician’s offices screen for CVD, and children generally don’t even know they have it. Largely genetic, the condition typically goes undiagnosed in children, despite it affecting 1 in 12 males and 1 in 200 females, globally.